Business Writing

In the Business Writing section, I showcase my ability to craft compelling, results-driven content for various industries. From interviewing groundbreaking humanoid robots like Sophia to writing impactful case studies for companies like Capsim, I excel at translating complex ideas into engaging narratives highlighting measurable success. Whether it's creating high-performing UGC videos like the Boo-Schetta campaign for Click & Grow or delivering content that resonates with global leaders, I help businesses connect with their audiences and drive meaningful engagement.

Humanoid Robots are Poised to Transform Society and the Data Center

Published by Data Center Post

Past keynote speakers at International Telecommunications Week (ITW) have been spectacular, no doubt.It’s hard to beat open plenaries featuring The Woz, Al Gore, former President Bill Clinton, and others. But Sophia, the humanoid robot, a guest speaker at ITW 2018, which took place May 6-9 in Chicago, was truly someone special.

ITW 2018 kicked off with Sophia’s creator, the founder and CEO of Hanson Robotics, Dr. Hanson, discussing how robotics and Artificial Intelligence (AI) have the potential to completely transform the future of society, and Data Center POST was on-site to report.

👻 Boo-Schetta for your boos! 🍅🌿

Posted by @clickandgrow

Get into the Halloween spirit with this spooky take on the classic bruschetta. Here’s how to conjure up this treat:


1️⃣ Chop tomatoes 🍅
2️⃣ Chop fresh basil 🌿 (I picked mine from our @clickandgrow garden)
3️⃣ Add garlic 🧄
4️⃣ Season with salt, pepper, and a splash of red wine vinegar 🧂
5️⃣ Cut the baguette, drizzle with olive oil and bake until crispy 🥖
6️⃣ Top with mozzarella ghost cutouts, add balsamic faces + enjoy! 👻

Saw this originally from @purewowrecipes and I wanted to try it on my own—it’s scary how good these are!

How Microsoft Transformed Technical Talent into Strategic Leaders with Capsim

As the saying goes, "Not all leaders are created equal." Microsoft is a global leader in technology and one of the most valuable companies in the world.

A critical reason they're able to continually innovate and grow is by understanding that not all leaders are meant to be people managers. And also understanding the role technical leaders play in their organization's success.

These individuals possess a deep technical focus and can effectively influence senior leaders and lead groups to solve complex business problems with scalable and sustainable solutions.

However, a skill gap must be addressed to prepare these technical experts for the next step in their careers.

"Typically, individual contributors don’t understand the decision-making paths they need to take. They present unrealistic ideas from a business perspective," said Jim Chismar, Team Manager at the M365 FastTrack Center.

So Microsoft embarked on a journey to bridge the gap. They  created their 'Journey to Principal' community that would give these emerging leaders a chance to:

  • dive deep into leadership and business development opportunities

  • gain visibility into Microsoft's top challenges

  • take advantage of opportunities to develop executive-level communications

They assembled a group of 60 individuals who weren't satisfied with the status quo and were driven to make a difference.

With a vision in place, Microsoft needed a way to instill these skills and do it with individuals spread across 14 countries and a handful of time zones.

Published by Capsim Management Simulations, Inc.

“Caroline's skills, enthusiasm, and commitment are truly remarkable. As a young writer, she took care to learn the business style of the varying accounts she worked on. Her approach to telling a story was thought out and aimed to highlight key takeaways for the reader.”

“Caroline's enthusiasm was electrifying! She always took on a task and tackled it with team spirit and relished the idea that she had an opportunity to showcase her capabilities - a true joy to witness and be part of. Finally, Caroline was committed to providing regular updates and insights to the work she was performing to ensure she was in the right direction and managing expectations for delivery.”

Ilissa Miller, CEO iMiller Public Relations

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